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Claytonzed

18 Jul 2025 - 03:44 am

Cecile Simmons, a trained yoga teacher, was surprised when many of the wellness accounts she followed started posting about climate change. “It just started popping up in my feed and I thought OK, that’s interesting, now that COVID is ‘over’ they’re diversifying the narrative,” she told CNN.
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Simmons, also a researcher at the Institute for Strategic Dialogue, a UK-based think tank focused on disinformation, started digging. She pored over more than 150 wellness accounts, most of which had between 10,000 to 100,000 followers. All offered wellness advice, sold related products and promoted some form of misinformation.

The claims Simmons found were sweeping and varied, ranging from outright climate denial to attempts to undermine climate solutions by portraying them as part of a global plot for control.
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Some focused on deadly extreme weather events, saying they were orchestrated by the government, or that malign global forces were modifying the weather. Others claimed climate policies were a plot to control people’s lives, bodies and diets. A small section of new age accounts asserted that climate change was the result of a disconnection with forces in the universe.

Rejecting climate action may seem counterintuitive for wellness influencers, who often focus on nature or evoke bucolic visions of the past. But when you have insight into this world, it tracks, Simmons said.

A strong thread of individualism runs through wellness accounts, alongside a deep distrust of authorities. “They emphasize individual solutions to collective problems, and they sell wellness as a response to climate anxiety,” she said.

Many of these influencers maintain they are merely speaking truth to power. It’s a theme of @truth_crunchy_mama account, who calls herself a “truth teller.” The person who runs the account did not respond to CNN’s request for comment.

Some even say they accept the human-caused climate crisis.

Joseph Mercola, the man behind the @drmercola Instagram account, told CNN that “humans are absolutely impacting the environment and the climate.” When asked about his comments on Hawaii’s wildfires, he said he accepts the consensus that dry conditions and strong winds fueled the blaze. “It was never stated that it was definitely intentional,” he said, “although some have speculated that is a possibility.”

His climate posts are often framed in this way, not making definitive claims but rather asking questions like: Is the idea of eating insects “part of globalists’ ‘green agenda?’” Or advertising guest posts suggesting the “war on climate change” follows “the same playbook used by nefarious individuals who lust for complete power over the citizens.”

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18 Jul 2025 - 01:51 am

“AI expends a lot of energy being polite, especially if the user is polite, saying ‘please’ and ‘thank you,’”
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Dauner explained. “But this just makes their responses even longer, expending more energy to generate each word.”

For this reason, Dauner suggests users be more straightforward when communicating with AI models. Specify the length of the answer you want and limit it to one or two sentences, or say you don’t need an explanation at all.

Most important, Dauner’s study highlights that not all AI models are created equally, said Sasha Luccioni, the climate lead at AI company Hugging Face, in an email. Users looking to reduce their carbon footprint can be more intentional about which model they chose for which task.

“Task-specific models are often much smaller and more efficient, and just as good at any context-specific task,” Luccioni explained.
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If you are a software engineer who solves complex coding problems every day, an AI model suited for coding may be necessary. But for the average high school student who wants help with homework, relying on powerful AI tools is like using a nuclear-powered digital calculator.

Even within the same AI company, different model offerings can vary in their reasoning power, so research what capabilities best suit your needs, Dauner said.

When possible, Luccioni recommends going back to basic sources — online encyclopedias and phone calculators — to accomplish simple tasks.

Why it’s hard to measure AI’s environmental impact
Putting a number on the environmental impact of AI has proved challenging.

The study noted that energy consumption can vary based on the user’s proximity to local energy grids and the hardware used to run AI models.
That’s partly why the researchers chose to represent carbon emissions within a range, Dauner said.

Furthermore, many AI companies don’t share information about their energy consumption — or details like server size or optimization techniques that could help researchers estimate energy consumption, said Shaolei Ren, an associate professor of electrical and computer engineering at the University of California, Riverside who studies AI’s water consumption.

“You can’t really say AI consumes this much energy or water on average — that’s just not meaningful. We need to look at each individual model and then (examine what it uses) for each task,” Ren said.

One way AI companies could be more transparent is by disclosing the amount of carbon emissions associated with each prompt, Dauner suggested.

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17 Jul 2025 - 11:15 pm

Today was supposed to be the day that President Donald Trump’s so-called “reciprocal” tariffs on dozens of countries kicked in after a three-month delay, absent trade deals. But their introduction has been postponed, again.

The new, August 1 deadline prolongs uncertainty for businesses but also gives America’s trading partners more time to strike trade deals with the United States, avoiding the hefty levies.
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Mainstream economists would probably cheer that outcome. Most have long disliked tariffs and can point to research showing they harm the countries that impose them, including the workers and consumers in those economies. And although they also recognize the problems free trade can create, high tariffs are rarely seen as the solution.
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Trump’s tariffs so far have not meaningfully boosted US inflation, slowed the economy or hurt jobs growth. Inflation is “the dog that didn’t bark,” Treasury Secretary Scott Bessent likes to say. But economists argue inflation and jobs will have a delayed reaction to tariffs that could start to get ugly toward the end of the year, and that the current calm before the impending storm has provided the administration with a false sense of security.

“The positives (of free trade) outweigh the negatives, even in rich countries,” Antonio Fatas, an economics professor at business school INSEAD, told CNN. “I think in the US, the country has benefited from being open, Europe has benefited from being open.”

Consumers lose out
Tariffs are taxes on imports and their most direct typical effect is to drive up costs for producers and prices for consumers.

Around half of all US imports are purchases of so-called intermediate products, needed to make finished American goods, according to data from the Organisation for Economic Co-operation and Development.

“If you look at a Boeing aircraft, or an automobile manufactured in the US or Canada… it’s really internationally sourced,” Doug Irwin, an economics professor at Dartmouth College, said on the EconTalk podcast in May. And when American businesses have to pay more for imported components, it raises their costs, he added.

Likewise, tariffs raise the cost of finished foreign goods for their American importers.

“Then they have to pass that on to consumers in most instances, because they don’t have deep pockets where they can just absorb a 10 or 20 or 30% tariff,” Irwin said.